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A UX Specialist’s User Experience

My eyes are shut tight against the will of my curiosity. I want desperately to open them and witness the spectacle in front, around and beneath me; but I know that my courage will seep through the...

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Five f8 2015 Announcements Marketers Should Care About

Facebook’s annual developers conference, f8, kicked off today with an announcement-filled keynote continuing last year’s themes of Stability and Control.  Much of the conference will focus on...

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Is Facebook Building Your Next BFF?

My curiosity peaked when I saw recent reports of Facebook being abnormally friendly by greeting users, wishing them a good afternoon, and thanking them for being on Facebook. Honestly, I thought to...

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How “Making a Murderer” Made its Mark Through Social Media

What were you doing over the holidays? Although many trimmed the tree and got into the holiday spirit, millions of people decided to immerse themselves in Netflix’s most recent binge-worthy phenomenon...

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A Day in the Life of the Chief Technology Officer at Ignite Social Media

Ignite Social Media is a unique company, not only because we were the first social media marketing agency, but also because of our company culture. We have Community Managers, Content Producers,...

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It’s a Bot Bot World

Building on last year’s F8 announcement of “Businesses on Messenger”, Facebook will probably be announcing the next phase of the project by releasing its chat bot development framework during this...

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What Happened to QR Codes?

You probably remember a time not too long ago when you could easily spot QR codes all over the place – on store windows, print ads, and social media. These codes became a way for marketers to give...

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Join Our Free Webinar: Battle of the Chatbots

Chatbots. Maybe you’ve heard of them, maybe you’ve even interacted with them. Either way, they’re here. Is that a good thing for brands? How will consumers respond to bots instead of people? Should we...

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3 Use Cases for Chatbots: Webinar Recap

So you missed our chatbot webinar? Don’t worry! We’ve got you covered with this debrief featuring 3 main use cases for chatbots we see happening right now. Easy Ordering Chatbots are being designed to...

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5 Helpful Tips for Planning Your Next Facebook Live

Facebook Live, one of the most exciting, engaging social media tools available, is captivating both people and brands alike. From live makeup tutorials to live product reveals to live movie premieres,...

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Is Virtual Reality Finally Ready To Be Social?

Maybe…no, not really. Perhaps. I don’t know. Read on. I’ve been going back and forth on virtual reality’s “has arrived” moment for well over a couple of decades. This picture, incidentally, was taken...

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3 Tips for Chatbot Success in Social Media

When I first heard about brands using Chatbots in marketing, specifically on their social media channels, I was skeptical. Maybe it’s because I wasn’t familiar with Chatbots. Maybe it’s because as a...

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6 Tech Giants Get Bitmoji’ed!

These industry giants can be mythic, intimidating figures to us average joes, but, through the magical whimsy of bitmoji, these tech greats become a lot more relatable! Mark Zuckerberg, Facebook CEO...

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Predictions Revisited: Five Not-Too-Distant Technologies That Might Change...

Six years ago, I published the post “Five Not-Too-Distant Technologies that Might Change Social Media.” In the summary I projected that “all of these [technologies] are probably 5-10 years out and,...

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Blockchain and the Social Media It Powers

There’s been a buzz going around about Blockchain and Social Media apps incorporating with privacy issues being a hot topic but not everyone knows what is exactly powered by them. I’ll be honest with...

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